Anna Hartmann

I believe in real connections – between people, brands and communities.

Together with my team, I develop influencer marketing strategies that combine creative excellence, cultural relevance and performance – always with a focus on building relationships, not just reach.

What drives me?
→ Rethinking influencer marketing to make it bold, strategic and long-term.
→ Building partnerships based on trust and authenticity.
→ Leading with clarity, empathy and curiosity.

I love creating structures where creativity can thrive – and supporting people in growing into their full potential.
Leadership, to me, is not about control – it’s about connection.

With 10+ years of experience in communication, social media and influencer marketing, I’m passionate about creator culture, smart tools, AI and metrics that actually matter.